Apple Puts More Effort into Going Green

Prineville, Oregon the newest location that Apple will call home has broken ground recently as the greenest data-center yet, even surpassing their Maiden, North Carolina location – the home of iCloud. Expected to be less than 10,000 square feet, less than half the size of the Grand Central station Apple store, and will use 100 percent renewable energy.  As well as being environmentally friendly Apple hopes to cash in on tax breaks by creating 35 new local jobs for residents of Prineville. The reason for the numerous data-centers popping up all over the U.S. is because of the rise in demand for iCloud and other virtualization needs.

The new technology that is consistently being release requires companies like Apple to create these necessary data-centers. The Maiden, North Carolina location, said to have a biogas fuel-cell plant and a massive solar array that will collect 60% of the necessary energy for day-to-day activities, is under scrutiny by Greenpeace; accused of relying too much on coal-produced power and Apple has since refused to provide any new data. This ambiguity in knowing if something is or is not environmentally friendly brings about many questions if you’re thinking about using systems like iCloud. The best thing to do would be to look around locally, centers that aren’t owned by market Juggernauts, and check into their housing centers to see how environmentally friendly it is to work local. For example, here at Phoenix Synergy we’re a Tier 4 data-center powered by the Palo Verde nuclear power plant. Using a local company means not having to worry about high demand from millions of other consumers and also the peace of mind that you can easily help the planet.

More to come from Apple:

1. New iPad

2. More Data – Centers

3. Large growth in sales in China

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